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Business Research Methods
This best-selling text continues in its eighth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. "Business Research Methods, 8/e, International Edition" is the ideal text for undergraduate and first ye…
- Edition
- 8th Ed
- ISBN/ISSN
- 9781439080702
- Collation
- xxii, 674 p. : ill.; 27 cm
- Series Title
- -
- Call Number
- 658.403 072 Bus
Managerial Decision Modeling with Spreadsheets
Abstrak Belum Tersedia
- Edition
- 2nd Ed
- ISBN/ISSN
- 0-13-244648-0
- Collation
- xix, 651 p. : ill. ; 26 cm
- Series Title
- -
- Call Number
- 658.403 2 Bal m
Sales Management: Concepts and Cases
Abstrak Belum Tersedia
- Edition
- 10th Ed
- ISBN/ISSN
- 9780470418895
- Collation
- xix, 345p. : ill. (some col.), col. maps ; 27 cm.
- Series Title
- -
- Call Number
- 658.81 Cro s
Power Good Corporate Governance, The: Teori dan Implementasi
Abstrak Belum Tersedia
- Edition
- -
- ISBN/ISSN
- 9789790610224
- Collation
- xii, 158 p. ; 21 cm
- Series Title
- -
- Call Number
- 658.400 Eff p
Corporate Governance
In the wake of the recent global financial collapse the timely new edition of this successful text provides students and business professionals with a welcome update of the key issues facing managers, boards of directors, investors, and shareholders. In addition to its authoritative overview of the history, the myth and the reality of corporate governance, this new edition has been updated to i…
- Edition
- 5th.ed
- ISBN/ISSN
- 9780470972595
- Collation
- 542 pages
- Series Title
- -
- Call Number
- 658.4 Mon c
Corporate communication
Corporate Communication, 6th Edition shows readers the importance of creating a coordinated corporate communication system, and describes how organizations benefit from important strategies and tools to stay ahead of the competition. Throughout the book, cases and examples of company situations relate to the chapter material. These cases provide readers with the opportunity to participate in re…
- Edition
- 6th ed
- ISBN/ISSN
- 9780071326155
- Collation
- xx, 307 pages : illustrations ; 24 cm
- Series Title
- -
- Call Number
- 658.45 Arg c
Corporate Communication
"Corporate Communication" by Paul A. Argenti shows readers the importance of creating a coordinated corporate communication system, and describes how organizations benefit from important strategies and tools to stay ahead of the competition. Throughout the book, cases and examples of company situations relate to the chapter material. These cases provide readers with the opportunity to participa…
- Edition
- 5th Ed
- ISBN/ISSN
- 9780071276153
- Collation
- xx, 313 p. : ill. ; 23,5 cm
- Series Title
- -
- Call Number
- 658.45 Arg c
Komunikasi Korporat
Mengapa komunikasi korporat begitu penting sekarang ini? Pertama, kita tinggal di sebuah era yang lebih canggih dalam hal komunikasi. Informasi berjalan secepat kilat dari satu sisi dunia ke sisi lain sebagai hasil dari pengembangan teknologi, seperti Internet dan blog. Kedua, publik lebih canggih dalam pendekatannya kepada organisasi-organisasi daripada dulu. Orang-orang cenderung lebih berpen…
- Edition
- 5th Ed
- ISBN/ISSN
- 9786028555111
- Collation
- xxii, 350 [B:4, I:6] p. : ill. ; 26 cm
- Series Title
- -
- Call Number
- 658.45 Arg k
Operations Management: Contemporary Concepts and Cases
Abstrak Belum Tersedia
- Edition
- 3rd
- ISBN/ISSN
- 071254366
- Collation
- xxi, 538 p. : ill. ; 25,5 cm.
- Series Title
- -
- Call Number
- 658.5 Sch o
Database Systems: A Practical Approach to Design, Implementation, and Management
This best-selling text introduces the theory behind databases in a concise yet comprehensive manner, providing database design methodology that can be used by both technical and non-technical readers. The methodology for relational Database Management Systems is presented in simple, step-by-step instructions in conjunction with a realistic worked example using three explicit phases―conceptual…
- Edition
- 5th Ed
- ISBN/ISSN
- 9780321601100
- Collation
- xlviii, 1245 [A:5, B:12, C:6, D:6, E:14, R:16, FR:
- Series Title
- -
- Call Number
- 005.74 CON d
Konflik dan Manajemen Konflik: Teori, Aplikasi, dan Penelitian
Konflik merupakan saiah satu karakter kehidupan manusia sejak zaman purba hingga era globaiisasi dewasa ini. Konflik terjadi di semua zaman, di semua negara,. di semua sistem sosial, dan di semua bidang kehidupan manusia. Konflik tidak dapat dihindari dan memiliki fungsi positif selain dapat menyebabkan disfungsional. Bangsa dan negara menjadi maju jika rnampu menerapkan suatu manajemen konflik…
- Edition
- -
- ISBN/ISSN
- 9786028555159
- Collation
- xviii, 294 [L: 20, D: 10, G:10, I:4] p. : ill. ; 2
- Series Title
- -
- Call Number
- 658.405 3 Wir k
Budaya Organisasi: Teori, Penelitian, dan Praktik
Sudah tidak dapat dipungkiri lagi bahwa tuntutan untuk mendalami suatu budaya organisasi merupakan hal yang tidak dapat ditunda-tunda. Fakta-fakta penelitian empiris menunjukkan bahwa budaya organisasi merupakan muara dari semua disiplin ilmu pengetahuan, seni, dan teknologi yang makin menjadi gaya hidup (life style) organisasi perusahaan modern. Dengan demikian dalam persaingan global yang mak…
- Edition
- -
- ISBN/ISSN
- 9789790611832
- Collation
- xviii, 274 [D:10, I:4] p.: ill. ; 26 cm
- Series Title
- -
- Call Number
- 658.403 Kus b
Operations Management
Known for its comprehensive approach, this text shows operations managers how to analyse processes, ensure quality, create value, and manage the flow of information, products and services. The seventh edition offers an extensive collection of exercises and solved problems to reinforce key concepts. An increased emphasis is placed on supply chain management and services. New information is prese…
- Edition
- 7th Ed
- ISBN/ISSN
- 9780470646236
- Collation
- xxi, 810 p. : col. ill. ; 29 cm
- Series Title
- -
- Call Number
- 658.5 Rus o
Essentials of Quality with Cases and Experiential Exercises
Quality management and statistical quality control students and instructors can look no further. Wiley is proud to offer a brand new text by Vic Sower, Essentials of Quality, which is aimed at meeting the needs of these students at both the undergraduate and graduate level spanning business, operations, engineering, technical, and education departments. QM & SQC students typically face chall…
- Edition
- -
- ISBN/ISSN
- 9780470509593
- Collation
- xix, 392 p ; indek ; 14 cm
- Series Title
- -
- Call Number
- 658.4013 Sow e
Information Technology Project Management
The Third Edition of Jack Marchewka's Information Technology Project Management focuses on how to create Measurable Organizational Value (MOV) through IT projects. The author uses the concept of MOV, combined with his own research, to create a solid foundation for making decisions throughout the project's lifecycle. The book's integration of project management and IT concepts provides students …
- Edition
- 3rd Ed
- ISBN/ISSN
- 9780470409480
- Collation
- xxvii, 409 p. : ill. ; 26 cm
- Series Title
- -
- Call Number
- 004.068 4 Mar i
Pemasaran Jasa: Manusia, Teknologi, Strategi. Perspektif Indonesia - Jilid 2
Saat ini, jasa semakin mendominasi perekonomian dunia. tentu saja, keterampilan mengelola dan memasarkan jasa menjadi semakin penting. Buku ini mengambil sudut pandang manajerial yang sangat kuat, namun tetap berdasarkan penelitian akademis yang solid. Tidak diragukan lagi, buku ini dapat menjawab kesenjangan antara teori dan dunia praktik yang sering dialami oleh akademisi dan pelaku bisnis. …
- Edition
- 7th Ed
- ISBN/ISSN
- 9786022411246
- Collation
- xvi, 272 p. : ill. ; 28 cm
- Series Title
- -
- Call Number
- 658.8 Pem
Pemasaran Jasa: Manusia, Teknologi, Strategi. Perspektif Indonesia - Jilid 1
Saat ini, jasa semakin mendominasi perekonomian dunia. tentu saja, keterampilan mengelola dan memasarkan jasa menjadi semakin penting. Buku ini mengambil sudut pandang manajerial yang sangat kuat, namun tetap berdasarkan penelitian akademis yang solid. Tidak diragukan lagi, buku ini dapat menjawab kesenjangan antara teori dan dunia praktik yang sering dialami oleh akademisi dan pelaku bisnis. …
- Edition
- 7th Ed
- ISBN/ISSN
- 9789790994744
- Collation
- xvii, 423 p. : ill. ; 28 cm
- Series Title
- -
- Call Number
- 658.8 Pem
Marketing Public Relations: A Marketer's Approach to Public Relations and Soc…
For undergraduate public relations, new media, and marketing courses. The first text to teach public relations through the lens of marketing. Marketing Public Relations breaks from the norm by presenting public relations using a marketing, rather than a communications studies or journalism, approach. This text recognizes the similarities between PR, word-of-mouth, and social networking me…
- Edition
- -
- ISBN/ISSN
- 9780136082996
- Collation
- xxi, 291 p. : ill. (chiefly col.) ; 24 cm
- Series Title
- -
- Call Number
- 659.2 Gia m
Microsoft Office Access 2007: All - In - One Desk Reference for Dummies
For Dummies. Paperback. POOR. Noticeably used book. Heavy wear to cover. Pages contain marginal notes, underlining, and or highlighting. Possible ex library copy, with all the markings/stickers of that library. Accessories such as CD, codes, toys, and dust jackets may not be included.
- Edition
- -
- ISBN/ISSN
- 9780470036495
- Collation
- xxvi, 736 p. : ill. ; 24 cm
- Series Title
- -
- Call Number
- 005.756 5 Mic
More Guerrilla Marketing Research: Asking the Right People, the Right Questio…
More Guerrilla Marketing Research will take readers on a journey through one of the most misunderstood and under-utilized marketing techniques. The follow-up to Guerrilla Marketing Research, this book destroys the myth that only big companies can afford marketing research. It focuses on why small and mid-sized businesses can benefit from conducting focus groups and surveys, and how they can d…
- Edition
- -
- ISBN/ISSN
- 9780749455477
- Collation
- xviii, 349 p. : ill. ; 25 cm
- Series Title
- -
- Call Number
- 658.83 Kad m
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