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Konsep Elektronik Commerce (E-Commerce) dan Elektronik Business (E-Business):…
Abstrak Belum Tersedia
- Edition
- -
- ISBN/ISSN
- 9786027523869
- Collation
- xii, 316 p. : ill. ; 21 cm
- Series Title
- -
- Call Number
- 658.872 Sar k
Digital marketing : strategy & tactics
This book approaches digital marketing in two ways: from the point of view of the strategic thinker - who might guide the vision in their organization requiring an understanding all of the options available as well as how to evaluate them; and the tactical perspective, for the roll-up-your-sleeves practitioner, who wants to dig in to the details and may even launch campaigns themselves.…
- Edition
- 2nd ed.
- ISBN/ISSN
- 9781732987098
- Collation
- xv, 284 pages : color illustrations ; 28 cm.
- Series Title
- -
- Call Number
- 658.872 KAG d
Digital marketing strategy: an integrated approach to online marketing
Effectively select, align and manage digital channels and operations using this second edition of the bestselling guide, Digital Marketing Strategy. This accessible, step-by-step framework enables the planning, integration and measurement of each digital platform and technique, all tailored to achieve overarching business objectives. Ranging from social media, SEO, content marketing and user…
- Edition
- 2nd ed
- ISBN/ISSN
- 9780749498085
- Collation
- xvii, 364 pages : illustrations ; 25 cm
- Series Title
- -
- Call Number
- 658.872 KIN d
Digital marketing : a practical approach
As in the previous editions of this book, whilst strategic issues are included where appropriate, by concentrating on the operational and functional aspects of this dynamic subject, Digital Marketing: A Practical Approach provides a step-by-step guide to implementing the key aspects of online marketing. Similarly, although primarily aimed at an academic market, the practical - rather than purel…
- Edition
- 3rd ed
- ISBN/ISSN
- 9781138039568
- Collation
- XXV-326 pages : ouc. ill. en coul. ; 25 cm.
- Series Title
- -
- Call Number
- 658.872 CHA d
Sebuah Pengantar Tentang Tata Kelola Internet
Abstrak Belum Tersedia
- Edition
- -
- ISBN/ISSN
- 9786021959602
- Collation
- iv, 219 p. ; ill ; 23 cm
- Series Title
- -
- Call Number
- 343.730 999 Kur s
Digital marketing excellence : planning, optimizing and integrating online ma…
Now in its fifth edition, the hugely popular Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing is fully updated, keeping you in line with the changes in this dynamic and exciting field and helping you create effective and up-to-date customer-centric digital marketing plans. A practical guide to creating and executing digital marketing plans, it combines establi…
- Edition
- 1st ed
- ISBN/ISSN
- 9781138191709
- Collation
- xxvii, 660 pages ; 26 cm
- Series Title
- -
- Call Number
- 658.872 CHA d
Big data for dummies
Big data management is one of the major challenges facing business, industry, and not-for-profit organizations. Data sets such as customer transactions for a mega-retailer, weather patterns monitored by meteorologists, or social network activity can quickly outpace the capacity of traditional data management tools. If you need to develop or manage big data solutions, you'll appreciate how these…
- Edition
- -
- ISBN/ISSN
- 9781118504222
- Collation
- xxii, 312 pages : illustrations ; 24 cm.
- Series Title
- --For dummies
- Call Number
- 005.75 BIG
Discovering computers 2018 : digital technology, data, and devices
Teach students to maximize their use of mobile devices, make the most of online tools for collaboration and communication, and fully utilize today's Internet capabilities with the latest edition of DISCOVERING COMPUTERS 2018. Introductory computing students see how technology skills assist in employment and advancing their careers. This edition highlights today's most current technology trends …
- Edition
- -
- ISBN/ISSN
- 9781337285100
- Collation
- 1 volume : colour illustrations ; 28 cm
- Series Title
- Shelly Cashman series.
- Call Number
- 004 DIC
Anda pun bisa punya kantor dan toko online
Mau punya Kantor dan Toko Online yang buka 24 jam nonstop? Mau produk dan bisnis Anda dikenal di Indonesia bahkan Internasional? Temukan semua jawabannya dalam buku ini. Melalui buku ini, Anda akan dituntun agar dapat membuat sendiri kantor dan toko online secara cepat, mudah, dan praktis melalui pokok-pokok bahasan sebagai berikut: Membangun website profesional dengan Joomla. Mengaktifkan Virt…
- Edition
- -
- ISBN/ISSN
- 9789792777840
- Collation
- xii, 277 hlm. : ilus. ; 23 cm. 1 CD Rom
- Series Title
- -
- Call Number
- 004.678 WID a
Innovators, The : How a Group of Hackers, Geniuses, and Geeks Created the Dig…
Following his blockbuster biography of Steve Jobs, The Innovators is Walter Isaacson's revealing story of the people who created the computer and the Internet. It is destined to be the standard history of the digital revolution and an indispensable guide to how innovation really happens. What were the talents that allowed certain inventors and entrepreneurs to turn their visionary ideas into…
- Edition
- -
- ISBN/ISSN
- 9781476708690
- Collation
- viii, 542 p. : ill. ; 25 cm
- Series Title
- -
- Call Number
- 004.092 2 Isa i
Beginning PHP and PostgreSQL E-Commerce: From Novice to Professional
The first book to show readers how to create a complete e-commerce driven website using two of the most popular open source technologies, PHP and PostgreSQL
- Edition
- -
- ISBN/ISSN
- 9781590596487
- Collation
- xxii, 616 p. : ill. ; 25 cm
- Series Title
- -
- Call Number
- 005.276 2 Dar b
Beginning PHP and MySQL: From Novice to Professional
Beginning PHP and MySQL: From Novice to Professional, Fourth Edition is a major update of W. Jason Gilmore's authoritative book on PHP and MySQL. The fourth edition includes complete coverage of PHP 5.3 features, including namespacing, an update of AMP stack installation and configuration, updates to Zend Framework, coverage of MySQL Workbench, and much more. You'll not only receive extensiv…
- Edition
- 4th Ed
- ISBN/ISSN
- 9781430231141
- Collation
- xxxiii, 787 p. : ill. ; 24 cm
- Series Title
- -
- Call Number
- 005.133 GIL b
E-Commerce: Business, Technology, Society
For the undergraduate and graduate e-commerce course in any business discipline. The market-leading text for E-commerce. This comprehensive, market-leading text emphasizes the three major driving forces behind E-commerce technology change, business development, and social issues to provide a coherent conceptual framework for understanding the field.
- Edition
- 8th Ed
- ISBN/ISSN
- 9780273761297
- Collation
- xxxviii, 871 p. : ill. ; 26 cm
- Series Title
- -
- Call Number
- 658.872 Lau e
E-Commerce: Business, Technology, Society
The market-leading text for E-commerce. This comprehensive, market-leading text emphasises the three major driving forces behind E-commerce-technology change, business development, and social issues-to provide a coherent conceptual framework for understanding the field. The ninth edition features updates to the text, data, figures, and tables based on the latest marketing and business int…
- Edition
- 9th Ed
- ISBN/ISSN
- 9780273779353
- Collation
- xxxix, 866 pages : ill. ; 25,5 cm
- Series Title
- -
- Call Number
- 658.872 Lau e
Digital Marketing : Strategy, Implementation and practice
Now in its sixth edition, Digital Marketing: Strategy, Implementation and Practice provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to …
- Edition
- 6th Ed
- ISBN/ISSN
- 9781292077611
- Collation
- xxvii, 702 pages : illustrations ; 27 cm
- Series Title
- -
- Call Number
- 658.8 CHA d
Marketing 4.0: Moving from Traditional to Digital
Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. Today's customers have less time and attention to devote to your brand—and they are surrounded …
- Edition
- -
- ISBN/ISSN
- 9781119341208
- Collation
- xix, 184 pages ; 24 cm
- Series Title
- -
- Call Number
- 658.8 KOT m
Visual Basic 2010: How to Program
isual Basic 2010 How to Program is appropriate for all basic-to-intermediate level courses in Visual Basic 2010 programming. Created by world-renowned programming instructors Paul and Harvey Deitel, Visual Basic 2010 How to Program, Fifth Edition introduces all facets of the Visual Basic 2010 language through a hands-on approach with hundreds of working programs. This book has been thoroughl…
- Edition
- -
- ISBN/ISSN
- 9780132546867
- Collation
- xxxi, 640 p. : ill. ; 24 cm
- Series Title
- -
- Call Number
- 005.276 8 Dei v
Introduction to E-Commerce
Introduction to E-Commerce, 2/e, by Rayport and Jaworksi, can be used as the principles book for e-commerce. Much like there is a “Principles of Marketing” that is intended to be the first course in marketing, The text covers the entire landscape of e-commerce. The key message is that faculty who want to teach an introductory class on e-commerce and focus on the “strategy” parts of e-co…
- Edition
- 2nd.
- ISBN/ISSN
- 0-07-123266-4
- Collation
- xxvii, 516 p. : ill. ; 26 cm.
- Series Title
- -
- Call Number
- 658.84 Ray i
Digital Marketing : Strategy, Implementation and Practice
In its fifth edition, 'Digital marketing' (previously 'Internrt marketing') provides comprehensive, practical guidance on how companies can get the most out of digital media to meet their marketing goals. 'Digital marketing' links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to help students unders…
- Edition
- 5th. Ed
- ISBN/ISSN
- 9780273746102
- Collation
- xxix, 698 p. ; 28 cm.
- Series Title
- -
- Call Number
- 658.872 Cha d
Social media marketing
The book melds essential theory with practical application as it covers core skills such as strategic planning for social media applications, incorporating these platforms into the brand's marketing communications, and harnessing social media data to yield customer insights.
- Edition
- 2nd Ed.
- ISBN/ISSN
- 9781473913011
- Collation
- xiv, 332 p. : ill. ; 24 cm
- Series Title
- -
- Call Number
- 658.872 Tut s
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