Long considered the Gold Standard for introduction to business courses, this comprehensive, readable text enhances teaching because the experienced author team revises in response to diverse, ever-changing course needs and learning styles. Real-world case studies ensure that students grapple with the most current challenges facing businesspeople today.
Crises occur every day: an airplane crashes into a mountain; a corporation lays off thousands of workers; an oil spill threatens an ecosystem. Such crises can be devastating for individuals, organizations, the organizations' stakeholders, and even entire industries. Ongoing Crisis Communication: Planning, Managing, and Responding provides an integrated and multidisciplinary approach to the enti…
Ditulis oleh ahli yang sudah 25 tahun berkiprah sebagai praktisi manajemen sumber daya manusia, buku ini memberi anda panduan praktis, sistematis, langkah demi langkah untuk menyusun dan menerapkan kebijakan, strategi dan sistem imbalan yang tepat, yang akan mendukung kelangsungan bisnis anda. Dengan memperhatikan "setting" dunia usaha dan budaya Indonesia, berikut kerangka peraturan perundanga…
The typical salesperson today is overwhelmed, trapped in a chaotic, pressure-filled environment with too much to do and not enough time to do it. Salespeople need help! This book provides it. Dave Kahle contends that smart time management is not about cramming more activity into each hour; but about achieving greater results in that hour. The content has been honed in hundreds of seminars and r…
The purpose of the book is to explore, from different perspectives, the dynamic interplay between the technology of a firm, its strategies, organizational choices, and issues of place, region, and location.
An approach to understanding and implementing ERP systems for success in today's organizations. Motiwalla teaches readers the components of an ERP system, and the process of implementing ERP systems within a corporation to increase the overall success of the organization. This text also places major importance on the strategic role of ERP systems in providing a platform for improved business…
The eighth edition of Marketing Management: A Strategic Decision-Making Approach, concentrates on marketing decision-making, rather than mere description of marketing phenomena. By providing specific tools and decision frameworks, it prepares its readers to hit the ground running and contribute tangibly to the marketing efforts of firms large and small. Drawing on its authors' wealth of entr…
Balakrishnan offers the perfect balance of the decision modeling process and the use of spreadsheets to set up and solve decision models. The third edition has been updated to reflect the latest version of Excel. Table of contents Chapter 1: Introduction to Managerial Decision Modeling Chapter 2: Linear Programming Models: Graphical and Computer Methods Chapter 3: Linear Programming Mode…
Enterprise Resource Planning (ERP), Supply Chain Management (SCM), Customer Relationship Management (CRM), Business Intelligence (BI) and Big Data Analytics (BDA) are business related tasks and processes, which are supported by standardized software solutions. The book explains that this requires business oriented thinking and acting from IT specialists and data scientists. It is a good idea to…
Most enterprises recognize the crucial importance of effective information governance. However, few are satisfied with the value of their efforts to date. Information governance is difficult because it is a pervasive function, touching multiple processes, systems, and stakeholders. Fortunately, there are best practices that work. Now, a leading expert in the field offers a complete, step-by-ste…
This book integrates theoretical advances and empirical data on Enterprise Governance in Information Technology (EGIT) with practical applications based on numerous case examples. The third revised edition of Enterprise Governance of Information Technology provides professionals and students with the most recent research advancements as well as an in-depth discussion of the recently-introduced …
The Python Data Science Handbook provides a reference to the breadth of computational and statistical methods that are central to data-intensive science, research, and discovery. People with a programming background who want to use Python effectively for data science tasks will learn how to face a variety of problems: e.g., how can I read this data format into my script? How can I manipulate, t…
Analyzing the Data Applicable to Business This text is the gold standard for learning how to use Microsoft Excel® in business statistics, helping students gain the understanding they need to be successful in their careers. The authors present statistics in the context of specific business fields; full chapters on business analytics further prepare students for success in their professions. …
The management of technological innovation (MTI) is one of the most important challenges facing businesses today. Innovation has become the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors and nations. The first edition of this book has become one of the most popular texts for students of innovation and technology management. This new edition see…
Perkembangan teknologi terutama Internet tidak hanya menyentuh seseorang secara pribadi, namun juga dunia bisnis. Dewasa ini, rata-rata bisnis, terutama usaha kecil, sudah lumayan akrab dengan Internet. Dunia maya menjadi wahana untuk mendekatkan perusahaan dengan pelanggan. Sayang, sejauh ini belum banyak usaha kecil yang memanfaatkan dunia maya dengan optimal. Beberapa aspek, seperti blog d…
Information Technology for Management by Turban, Volonino Over the years, this leading IT textbook had distinguished itself with an emphasis on illustrating the use of cutting edge business technologies for achieving managerial goals and objectives. The 9th ed continues this tradition with coverage of emerging trends in Mobile Computing and Commerce, IT virtualization, Social Media, Cloud Comp…
This is the international edition. I used international editions all through college and never had any problems. The major difference is usually a different kind of paper is used, the isbn is different, and they use a different cover.
INDUSTRIAL PROCESSES and WASTE STREAM MANAGEMENT This book provides environmental technology students with a quick, enjoyable way to master the knowledge and skills needed to develop and implement successful, cost-effective industrial pollution control programs, especially when used in coordination with the Industrial Processes and Waste Stream Management video series produced by INTELECOM Inte…
Hazardous waste management is a complex, interdisciplinary field that continues to grow and change as global conditions change. Mastering this evolving and multifaceted field of study requires knowledge of the sources and generation of hazardous wastes, the scientific and engineering principles necessary to eliminate the threats they pose to people and the environment, the laws regulating their…