Consumer Behavior: Buying, Having, and Being (11th.ed) | PERPUSTAKAAN UBAKRIE

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Consumer Behavior: Buying, Having, and Being (11th.ed)

Solomon, Michael R. - Personal Name;

In this textbook on consumer behaviour the author looks at how the field of marketing is influenced by the actions of consumers and also how we, as consumers, are influenced by marketers

Availability

ILMU KOMUNIKASI (Rak Koleksi) 658.834 2 Sol c

2015.08.0422

Available

ILMU KOMUNIKASI (Rak Koleksi) 658.834 2 Sol c

2015.10.0553

Currently On Loan (Due on 2026-06-17)

ILMU KOMUNIKASI (Rak Koleksi) 658.834 2 Sol c

2017.09.0194

Available

Detail Information

Series Title: -
Call Number: 658.834 2 Sol c
Publisher: Boston : Pearson., 2015
Collation: xxii, 582 p : ill ; 28 cm
Language: English
ISBN/ISSN: 9781292017419
Classification: 658.834 2
Content Type: -
Media Type: -
Carrier Type: -
Edition: 11th Ed
Subject(s): Consumer behavior
Specific Detail Info: -
Statement of Responsibility: -

Other version/related

Title	Edition	Language
Consumer behavior : buying, having and being (14th.ed)	ed.14th. Global edition	en
Consumer Behavior: Buying, Having, and Being (7th.ed)	7th.ed	en
Consumer Behavior: Buying, Having, and Being (9th.ed)	9th Ed	en
Consumer Behavior: Buying, Having, and Being (12th.ed)	12th ed	en
Consumer Behavior: Buying, Having, and Being (13th.ed)	13th.ed	en

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