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Consumer Behavior: Buying, Having, And Being
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Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people's social experiences. This program will provide a better teaching and learning experience - for you and your students.
Availability
| KOM.2020.05.09 | 658.8342 SOL c | ILMU KOMUNIKASI (Rak Koleksi) | Currently On Loan (Due on2024-07-19) |
| KOM.2020.05.10 | 658.8342 SOL c | ILMU KOMUNIKASI (Rak Koleksi) | Available |
Detail Information
| Series Title |
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| Call Number |
658.8342 SOL c
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| Publisher | Pearson : Harlow, Essex, England ; New Y., 2020 |
| Collation |
640 pages : illustrations (some color) ; 28 cm
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| Language |
English
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| ISBN/ISSN |
9781292318103
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| Classification |
658.8342
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| Content Type |
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| Media Type |
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| Carrier Type |
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| Edition |
13 th.
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| Subject(s) | |
| Specific Detail Info |
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| Statement of Responsibility |
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Other version/related
| Title | Edition | Language |
|---|---|---|
| Consumer behavior : buying, having and being 14Ed. | ed.14th. Global edition | en |
| Consumer Behavior: Buying, Having, and Being | 7th | en |
| Consumer Behavior: Buying, Having, and Being | 9th Ed | en |
| Consumer Behavior: Buying, Having, and Being | 11th Ed | en |
| Consumer Behavior: Buying, Having, and Being | 12th ed | en |