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Found 5 from your keywords: subject="Electronic commerce."
cover
Digital marketing : using new technologies to get closer to your customers
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Rowan, Will

So what is digital marketing? In this book, Will Rowan shows that digital marketing is more than simply adding a Web site address to TV commercials or sending customers service text messages. He explores the lessons learnt from dot.com survivors, and examines how digital networks are rapidly changing traditional marketing principles and practices, and how they are becoming integral to any succe…

Edition
-
ISBN/ISSN
9780585442983
Collation
x, 246 pages : illustrations ; 24 cm
Series Title
-
Call Number
658.840 285 ROW d
cover
Transformasi Ekonomi Berbasis Digital di Indonesia: Lahirnya Tren Baru Teknol…
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Adiningsih, Sri

Saat ini, ekonomi berbasis digital berkembang pesat, baik di dunia maupun di Indonesia. Perkembangan itu menimbulkan isu-isu penting, seperti sengketa ojek daring versus ojek tradisional, persoalan online retail versus offline retail, on-demand services, dan keamanan data pribadi. Buku ini memaparkan secara rinci perkembangan ekonomi berbasis digital di Indonesia, mulai dari e-commerce, fina…

Edition
-
ISBN/ISSN
9786020632858
Collation
xvi, 209p.: ill.; 23 cm
Series Title
-
Call Number
658.872 ADI t
cover
Marketing 4.0: Moving from Traditional to Digital
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Kotler, PhilipKartajaya, HermawanSetiawan, Iwan

Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. Today's customers have less time and attention to devote to your brand—and they are surrounded …

Edition
-
ISBN/ISSN
9781119341208
Collation
xix, 184 pages ; 24 cm
Series Title
-
Call Number
658.8 KOT m
cover
Streetwise e-commerce : establish your online business, expand your reach, an…
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Risdahl, Aliza Sherman

Abstrak Belum Tersedia

Edition
-
ISBN/ISSN
9781598691443
Collation
ix, 371 pages ; 24 cm
Series Title
-
Call Number
658.872 Ris s
cover
The mobile marketing revolution : how your brand can have a one-to-one conver…
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Alpert, Jed

Abstrak Belum Tersedia

Edition
-
ISBN/ISSN
9780071788182
Collation
xv, 223 pages : illustrations, map ; 24 cm
Series Title
-
Call Number
658.872 Alp t