Manajemen strategi mendorong perusahaan untuk lebih proaktif dalam menentukan dan mengendalikan masa depannya. Secara historis, manfaat utama dari manajemen strategi adalah membantu perusahaan untuk memformulasikan strategi melalui pendekatan yang lebih sistematis, logis, dan rasional terhadap berbagai alternatif strategi yang ada. Proses manajemen strategi didasarkan pada suatu keyakinan ba…
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. The world of marketing is changing everyday-and in order for students to have a competitive edge, they need a textbook that reflects the best of today's marketing theory and practices. M…
This book is ideal for a one- or two-term course in database management or database design in an undergraduate or graduate level course. With its comprehensive coverage, this book can also be used as a reference for IT professionals. This text introduces the theory behind databases in a concise yet comprehensive manner, providing database design methodology that can be used by both technical an…
Transformasi digital pada media adalah keniscayaan. Tidak hanya media digital itu sendiri, tapi juga pada media tradisional (media cetak dan media penyiaran: radio dan televisi). Tanpa beradaptasi dengan teknologi, sebuah media akan kalah dan tenggelam dalam gelombang informasi. Bagaimanapun, digitalisasi telah mengubah cara produksi dan distribusi konten serta cara khalayak mengonsumsi media. …
Human Resource Management , 17th edition, provides students in human resource management courses and practicing managers with a full and practical introduction to the latest human resource management concepts and techniques in a highly readable and understandable form. As this new edition goes to press, I feel even more strongly than I did when I wrote the first edition that all managers-not ju…
Buku Manajemen Pergudangan ini adalah panduan lengkap dan komplet tentang praktik-praktik terbaik dalam operasional gudang. Buku ini mencakup semuanya mulai dari kemajuan teknologi terbaru hingga isu-isu lingkungan saat ini, dan merupakan pendamping yang sangat berharga bagi gudang modern. Dengan didukung studi-studi kasus, bahasannya mencakup banyak aspek tentang manajemen gudang, termasuk: pe…
Understand core principles of information systems (IS) with Stair/Perew/Vance's PRINCIPLES OF INFORMATION SYSTEMS, 15th Edition. New chapter opening cases and a chapter on AI and automation is provided. Explore challenges of cybercrime, hacking, internet of things and AI and examine IS research using examples. Increase employability using IS to create a competitive advantage and transform organ…
Corporate Communication stresses the importance of creating a coordinated corporate communication system and describes how organizations can benefit from important strategies and tools to stay ahead of the competition. Cases and examples of company situations highlight the strategies companies have used to stay ahead. Students have the opportunity to participate in real-world decisions that man…
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Alhamdulillah puji syukur kehadirat Allah Swt. yang telah memberkan nikmat sehat kepada kita semua wabilkhusus kepada penulis telah menyelesaikan buku manajemen bencana Konsep dan Penanggulangannya untuk mahasiswa/i di mana buku ini penulis dedikasikan untuk mahasiswa/i yang kelak suatu saat nanti akan menjadi garda terdepan dalam menanggulangi bencana alam. Tujuan buku manajemen bencana ini …
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Cegage Learning Asia Pte Ltd, 2010. Soft cover. Condition: New. 2nd Edition. New, US Edition , 2nd Edition.
Business Research Methods 7th This best-selling text continues in its seventh edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. Business Research Methods, 7e, is the ideal text for undergraduate and…
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This is a practical and accessible, yet sophisticated introduction to interpretive methods for doing qualitative research projects and dissertations. Bringing together concepts of qualitative research from ethnography, phenomenology, critical discourse analysis, semiotics, literary analysis, postmodernism and poststructuralism this textbook offers an accessible and comprehensive introduction to…
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Operations Management provides students with a comprehensive framework for addressing operational process and supply chain issues. This text uses a systemized approach while focusing on issues of current interest
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