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Social Marketing : Stretegi Jitu Mengatasi Masalah Sosial di Indonesia
Abstrak Belum Tersedia
- Edition
- -
- ISBN/ISSN
- 9789794619421
- Collation
- xx, 215 p. : ill. ; 21 cm.
- Series Title
- -
- Call Number
- 658.895 98 Pud s
Social Marketing
Social marketing is receiving unprecedented focus and support from government, the private sector and charities internationally. Social marketing attempts to educate people in the hope that they will make ‘informed’(i.e. healthy) choices regarding diet, lifestyle and health related issues. The effective application of social marketing principles can be complex and controversial. Social mark…
- Edition
- -
- ISBN/ISSN
- 9780273727224
- Collation
- pages cm
- Series Title
- -
- Call Number
- 658.8 Eag s
Social marketing : influencing behaviors for good
This is the definitive textbook for the planning and implementation of programs designed to bring about social change. The authors take key marketing principles and show readers how to apply them to campaigns and efforts to improve health, decrease injuries, protect the environment, build communities, and enhance financial well-being. Social marketing has grown in its sophistication and applica…
- Edition
- 4th ed
- ISBN/ISSN
- 9781412981491
- Collation
- xi, 502 p. : ill. ; 24 cm.
- Series Title
- -
- Call Number
- 658.8 Lee s
Corporate Social Responsibility: Doing the Most Good for Your Company and You…
Abstrak Belum Tersedia
- Edition
- -
- ISBN/ISSN
- 9780471476115
- Collation
- x, 307 p. : ill. ; 24 cm
- Series Title
- -
- Call Number
- 658.408 Kot c
Social Media is a Cocktail Party: Why You Already Know the Rules of Social Me…
Abstrak Belum Tersedia
- Edition
- -
- ISBN/ISSN
- 9781440454202
- Collation
- ix, 182 p. : ill. ; 23 cm
- Series Title
- -
- Call Number
- 658.8 Tob s
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