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Jamming : seni dan disiplin kreativitas bisnis
Dalam buku ini, John Kao menggunakan metafora "Jamming"—sebuah istilah yang dipinjam dari dunia musik jazz—untuk menjelaskan bagaimana perusahaan dapat memupuk dan mengelola kreativitas. Saat musisi jazz melakukan jam session, mereka berimprovisasi secara bebas dan spontan, namun tetap memiliki kerangka harmoni, aturan dasar, dan disiplin yang kuat agar musik yang dihasilkan tetap terdengar…
- Edition
- -
- ISBN/ISSN
- 979-663-401-5
- Collation
- xvii, 172 hlm. ; 23 cm.
- Series Title
- -
- Call Number
- 658.406 KOA j
Jamming : the art and discipline of business creativity
For the past fourteen years, in his Harvard Business School lectures and executive seminars, John Kao has challenged management to exploit the most valuable asset in the corporation: the creative minds of its people. Like jazz musicians in a jam session - playing off one another to create new sounds, at once unpredictable and harmonious - managers themselves must master the skills of creativity…
- Edition
- -
- ISBN/ISSN
- 9780887307461
- Collation
- -
- Series Title
- -
- Call Number
- 658.406 KAO j
Keep your lights on!: Black Innovation Awards
Inovasi sangat diperlukan dalam kehidupan. Tak perlu yang sulit-sulit atau berskala 'high tech', dalam pekerjaan ringan sehari-hari pun kita memerlukan inovasi. Misalnya bagaimana membuat selang air tidak terjatuh dari ember saat sedang diisi atau membawa durian dengan mudah tanpa melukai tangan kita. Tetapi bagaimana caranya bisa menjadi inovatif? Buku Keep Your Lights On! karya Yoris Sebastia…
- Edition
- -
- ISBN/ISSN
- 9789792262506
- Collation
- 163 p. : ill. (some col.) ; 22 cm.
- Series Title
- -
- Call Number
- 155.25 SEB k
Then We Set His Hair on Fire
In this entertaining yet practical memoir, advertising industry legend Dusenberry shares his best advice and funniest stories as he reveals what really works in the fiercely competitive game of trying to stick in the consumer's mind. And he shows how anyone can approach marketing problems from a unique angle and hit home runs, not just singles. According to Dusenberry, whose team at BBDO create…
- Edition
- -
- ISBN/ISSN
- 9781591840824
- Collation
- 290hlm; 20 cm.
- Series Title
- -
- Call Number
- 155.2 PHI t
Normal is Boring
Abstrak Belum Tersedia
- Edition
- cet.4
- ISBN/ISSN
- 9796020309910
- Collation
- 164 hlm. : 21 cm.
- Series Title
- -
- Call Number
- 153.3 Lat n
Inilah Saatnya untuk Action ! : 9 senjata ampuh buat kamu menentukan tujuan h…
Abstrak Belum Tersedia
- Edition
- -
- ISBN/ISSN
- -
- Collation
- x, 114 hal : 21 cm
- Series Title
- -
- Call Number
- 153.3 Hin i
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