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Strategic brand management: building, measuring, and managing brand equity

Strategic brand management: building, measuring, and managing brand equity

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity

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Transnational management : text, cases, and readings in cross-border management

Transnational management : text, cases, and readings in cross-border management

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Practical cinematography

Practical cinematography

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The Advertising Agency Business : The Complete Manual for Management and Operation

The Advertising Agency Business : The Complete Manual for Management and Operation

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Etika Periklanan

Etika Periklanan

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Brand new justice : how branding places and products can help the developing world

Brand new justice : how branding places and products can help the developing world

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The global brand: how to create and develop lasting brand value in the world market

The global brand: how to create and develop lasting brand value in the world market

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Management control systems: performance measurement, evaluation and incentives

Management control systems: performance measurement, evaluation and incentives

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Flavor Chemistry and Technology

Flavor Chemistry and Technology

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Food flavorings

Food flavorings

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International human resource management: a multinational company perspective

International human resource management: a multinational company perspective

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Mathematical principles of decision making = Principia mathematica decernendi

Mathematical principles of decision making = Principia mathematica decernendi

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International human resource management

International human resource management

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International human resource management : managing people in a multinational context.

International human resource management : managing people in a multinational context.

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The theory of the growth of the firm

The theory of the growth of the firm

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Check Up Kepribadian

Check Up Kepribadian

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Southeast Asia in search of an ASEAN community : insights from the former ASEAN secretary-general

Southeast Asia in search of an ASEAN community : insights from the former ASEAN secretary-general

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Industrial clusters and inter-firm networks

Industrial clusters and inter-firm networks

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Knowledge flows in national systems of innovation : a comparative analysis of sociotechnical constituencies in Europe and Latin America

Knowledge flows in national systems of innovation : a comparative analysis of sociotechnical constituencies in Europe and Latin America

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