Deregulasi & Debirokratisasi Perizinan di Indonesia

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Moral dan etika kepemimpinan : merupakan landasan ke arah kepemimpinan yang b…

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Leading with Urgency & Effective Decisions: Gagasan Membangun Bangsa Bermartabat

Topik yang diangkat dalam buku ini bervariasi mencakup berbagai gagasan tentang kepemimpinan, gagasan tentang isu-isu pendidikan, kemanusiaan dan lingkungan, gagasan tentang perbaikan sistem demokrasi, gagasan mengenai pembangunan ekonomi dan pengentasan kemiskinan, gagasan mengenai penerapan good governance, berbagai gagasan untuk mempercepat kemajuan Indonesia serta cita-cita politik penulis.…

Marketing Communications: A European Perspective

Marketing Communications: A European Perspective is the perfect resource for European students of marketing communications. Providing an extensive overview of the key concepts, techniques and applications of the field within a European context, it offers a fresh and comprehensive introduction to the discipline.

Broadcast news: writing, reporting, and producing

Broadcast News Writing, Reporting, and Producing presents a solid foundation for any student learning how to become a broadcast journalist in today's world of convergent journalism. The broadcast industry continues to morph as newer and more advanced content platforms are hatched and developed, and broadcast journalists must understand how to writer, report, and produce for multiple platforms s…

Crisis Communications: A Casebook Approach

Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they develop communications plans, this essential text explores crucial issues concerning communication with the news media, employees,…

Advertising and Promotion: An Integrated Marketing Communications Perspective

Advertising and Promotion: An Integrated Marketing Communications Perspective, 7/e, by Belch and Belch, is the number one text in the Advertising market. As the field of advertising and promotion continues to dramatically change since the dominant days of high-powered Madison Avenue agencies, marketers must look beyond traditional media in order to achieve success. In order to best communicate …

Introduction to advertising and promotion : an integrated marketing communica…

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Etika Periklanan

Buku ini membahas etika dalam perspektif periklanan dan komunikasi pemasaran serta implikasinya dalam pemerekan. Merujuk pada buku EPI (Etika Pariwara Indonesia), buku ini menelaah praktik-praktik periklanan dan komunikasi pemasaran yang berpotensi melanggar pasal-pasal dalam EPI disertai contoh-contoh yang relevan. Buku ini juga membahas implikasi etika periklanan dan komunikasi pemasaran dala…

The Welch way 24 tips praktis dari CEO terbesar dunia

Edition

-

ISBN/ISSN

9796941880

Collation

ix, 57 hlm. ; 24 cm.

Series Title

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Call Number

658.4 KRA w

Strategic leadership : top executives and their effects on organizations

A thorough, in-depth treatment of strategic leadership that highlights knowledge creation and practical insight. The authors have been at the forefront of research and writing in this field; this book represents a compilation and creative extension of their own and others research on top executives. This brief one-color text is appropriate for MBA strategy courses or as a supplement to various …

The Lexus and the olive tree

An analysis of globalisation as an international system that today directly or indirectly influences the politics, environment, geopolitics and economics of virtually every country in the world.

Shared leadership : reframing the hows and whys of leadership

Shared Leadership: Reframing the Hows and Whys of Leadership brings together the foremost thinkers on the subject and is the first book of its kind to address the conceptual, methodological, and practical issues for shared leadership.

On Competition

For the past two decades, Michael Porter's work has towered over the field of competitive strategy. On Competition, Updated and Expanded Edition brings together more than a dozen of Porter's landmark articles from the Harvard Business Review. Five are new to this edition, including the 2008 update to his classic "The Five Competitive Forces That Shape Strategy," as well as new work on health ca…

The Uniqueness of Asean Food

Edition

-

ISBN/ISSN

9786024409968

Collation

xxi, 314 hal : ilus ; 21 cm

Series Title

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Call Number

630 RAH u

Leadership : theory and practice

Translated into 12 different languages and used in 89 countries, this market-leading text successfully combines an academically robust account of the major theories and models of leadership with an accessible style and practical examples that help students apply what they learn. Peter G. Northouse uses a consistent format for each chapter, allowing students to compare the various theories. Each…

Lembaga Jasa Keuangan Lainnya

Buku Seri Literasi Keuangan – Lembaga Jasa Keuangan Lainnya (LJKL) merupakan buku yang memuat materi paling luas dibandingkan seri lainnya, serta menunjukkan bahwa OJK merupakan otoritas yang memiliki cakupan pengawasan yang sangat luas atas perusahaan, badan, lembaga yang dibentuk oleh pemerintah secara spesifik untuk menjalankan fungsi sektor jasa keuangan tertentu, dengan karakteristik yan…

Statistics for managers using Microsoft Excel

Analyzing the Data Applicable to Business This text is the gold standard for learning how to use Microsoft Excel® in business statistics, helping students gain the understanding they need to be successful in their careers. The authors present statistics in the context of specific business fields; full chapters on business analytics further prepare students for success in their professions. …

Pengelolaan Sampah Terpadu

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Kamus Istilah Penyiaran Digital

Perkembangan teknologi senantiasa melahirkan beragam istilah baru dalam berbagai bidang, tak terkecuali dalam dunia penyiaran. Seiring berjalannya waktu, ratusan bahkan ribuan istilah telah bermunculan dalam dunia penyiaran. Sebagian mungkin berupa istilah yang cukup akrab di telinga dan tak perlu dijelaskan lagi. Namun selebihnya, istilah tersebut merupakan istilah baru yang perlu diterangkan.…