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Principles of marketing : global edition.


Principles of Marketing' is organized around an innovative customer-value and customer-relationship framework

Availability

MNJ.2019.001658.8 KOT pMANAJEMEN (Database Slims)Available

Detail Information

Series Title
-
Call Number
658.8 KOT p
Publisher Pearson : Harlow, Essex, England ; New Y.,
Collation
731 pages : illustrations ; 28 cm
Language
English
ISBN/ISSN
9781292092485
Classification
658.8
Content Type
-
Media Type
-
Carrier Type
-
Edition
16th. Ed
Subject(s)
Marketing
Specific Detail Info
-
Statement of Responsibility

Other version/related

TitleEditionLanguage
Principles of Marketing12th eden
Principles of Marketing13th ed.en

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