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Principles of marketing : global edition.
Principles of Marketing' is organized around an innovative customer-value and customer-relationship framework
Availability
MNJ.2019.001 | 658.8 KOT p | MANAJEMEN (Database Slims) | Available |
Detail Information
Series Title |
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Call Number |
658.8 KOT p
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Publisher | Pearson : Harlow, Essex, England ; New Y., 2016 |
Collation |
731 pages : illustrations ; 28 cm
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Language |
English
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ISBN/ISSN |
9781292092485
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Classification |
658.8
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Content Type |
-
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Media Type |
-
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Carrier Type |
-
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Edition |
16th. Ed
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Subject(s) | |
Specific Detail Info |
-
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Statement of Responsibility |
-
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Other version/related
Title | Edition | Language |
---|---|---|
Principles of Marketing 19 Ed. | 19th Ed. | en |
Principles of Marketing | 12th ed | en |
Principles of Marketing | 13th ed. | en |
Principles of Marketing | 12th ed | en |
Principles of Marketing | 13th ed. | en |