Introduction to advertising and promotion : an integrated marketing communications perspective | PERPUSTAKAAN UBAKRIE

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Introduction to advertising and promotion : an integrated marketing communications perspective

Belch, George E - Personal Name; Belch, Michael A - Personal Name;

Abstrak Belum Tersedia

Availability

ILMU KOMUNIKASI (Rak Koleksi) 659.1 Bel i

2013.09.0657

Available

Detail Information

Series Title: -
Call Number: 659.1 Bel i
Publisher: Chicago : Irwin., 1995
Collation: xxii, 762 p. : ill. (som col.), col. maps ; 29 cm.
Language: English
ISBN/ISSN: 9780256136968
Classification: 659.1
Content Type: -
Media Type: -
Carrier Type: -
Edition: 3rd ed
Subject(s): Communication in marketing
Sales promotion
Advertising
Specific Detail Info: -
Statement of Responsibility: -

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