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Found 1 from your keywords: author=Richards, Max De Voe,
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Setting strategic goals and objectives
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Richards, Max De Voe,

Strategic goals are broad, long-term aspirations (typically 3–5 years), while objectives are the specific, measurable steps taken to achieve them. To set them effectively, establish a forward-looking vision, use the SMART Criteria, and translate objectives into actionable KPIs to track progress.

Edition
2nd ed.
ISBN/ISSN
0314852913
Collation
xvi, 147 p. : ill. ; 25 cm.
Series Title
West series in strategic management
Call Number
658.4012 RIC s