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Found 1 from your keywords: author=Nye, Joseph S.
cover
Soft Power: The Means to Success in World Politics
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Nye, Joseph S.

Now in paperback, Joseph Nye's "indispensable" guide to reshaping America's role in the world (Publishers Weekly) Joseph Nye coined the term "soft power" to describe a nation's ability to attract and persuade. Whereas hard power-the ability to coerce-grows out of a country's military or economic might, soft power arises from the attractiveness of its culture, political ideals, and policies. Har…

Edition
1st ed
ISBN/ISSN
9781586483067
Collation
xvi, 191 p. : ill. ; 25 cm
Series Title
-
Call Number
327.73 Nye s