The Harvard Business Review paperback series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. Here are the landmark ideas that have established the Harvard Business Review as required reading for ambitious businesspeople in organizations around the globe. Each volume contains a specially selected set of art…
Buku "The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits" karya C.K. Prahalad mengajukan paradigma baru dalam penanggulangan kemiskinan global. Prahalad berpendapat bahwa sekitar empat miliar jiwa penduduk dunia yang berada di tingkat ekonomi terbawah (Bottom of the Pyramid atau BOP)—dengan pendapatan kurang dari $2 per hari—tidak seharusnya dipandang semata-mata …