This volume argues that American public servants and administrative institutions are among the best in the world. Contrary to popular stereotypes, they are neither sources of great waste nor a threat to liberty, but social assets of critical value to a functioning democracy. In presenting his case, the author touches on core aspects of public administration while drawing on recent events to bri…
For courses in international business. Cultural focus helps students understand key concepts in international business International Business: The Challenges of Globalization uses the ever-present and salient subject of culture to present real-world examples and engaging features to bring international business to life and pique student interest. The 9th Edition uses a unique organizing framewo…
Now with an all-new chapter on Followership! Adopted at more than 1600 institutions in 89 countries and translated into 13 different languages, this market-leading text successfully combines an academically robust account of the major theories and models of leadership with an accessible style and special emphasis on how leadership theory can inform leadership practice. Peter G. Northouse uses a…
This book has significantly upgraded the knowledge base, introduced a new and diverse set of cases, and drawn directly from the author's consulting experience. A series of new "big picture" topics never discussed earlier in previous edition. They include corporate social irresponsibility., deglobalization, ESG, geopolitics, illiberal democracy, socially responsible investment, trade war, and ta…
Help students take full advantage of the power of spreadsheet modeling with the book geared entirely to Excel 2016 -- Winston/Albright's PRACTICAL MANAGEMENT SCIENCE, 6E. This book integrates modeling into all functional areas of business -- finance, marketing, operations management -- using real examples and real data. Theory blends with applied, relevant learning for a solid foundation, follo…
Innovation doesn't just happen. You need to lead it. Discover the three critical roles leaders must play in driving--and scaling--innovation. Constant tech disruption. Unrelenting economic volatility. Radically shifting demographics and work norms. More than ever, we need to innovate amid these daunting global challenges. But do we have the leadership it takes to make this innovation happen suc…
Buku ini mengisahkan tentang pelayanan publik dan bagaimana masyarakat berperan aktif dalam meningkatkan pelaksanaan pelayanan publik dengan mengadukan persoalannya kepada Ombudsman RI. Tidak hanya itu, kumpulan tulisan ini juga menceritakan ikhtiar Ombudsman RI dalam bergiat menyebarluaskan pemahaman mengenai pelayanan publik dan bahaya maladministrasi. Buku ini merupakan inspiring practices …
Buku ini menyajikan topik pembahasan melawan maladministrasi yaitu perilaku atau perbuatan melawan hukum, melampaui wewenang, menggunakan wewenang untuk tujuan lain dari yang menjadi tujuan wewenang tersebut, termasuk kelalaian atau pengabaian kewajiban hukum dalam penyelenggaraan pelayanan publik yang dilakukan oleh Penyelenggara Negara dan Pemerintahan.
When the first edition of Herbert Gardner's The Advertising Agency Business was published, it was heralded as the most comprehensive management guide to this dynamic, fast-changing business. The second edition established the book as the standard work on the subject. This newly revised edition by Eugene Hameroff continues that tradition. In twenty-eight short, easy-to-read chapters, you will fi…
ntegrated Advertising, Promotion, and Marketing Communicationsspeaks to an evolved definition of integrated marketing and teaches students (of marketing or otherwise) how to effectively communicate in the business world. This text covers advertising and promotions, but also the role of social media, blogs, mobile messaging, and other marketing tactics. As marketing has evolved to include more s…
Sebuah organisasi, kelompok, perusahaan, dan bisnis pasti memiliki sebuah visi yang harus dituju untuk memajukan kelompoknya masing-masing. Untuk mencapai visi itu, misi yang disusun harus tercapai. Lantas, untuk mencapai misi tersebut dibutuhkan pemimpin yang akan memimpin kelompok dengan efektif dan efisien. Seorang pemimpin kelompok harus menerapkan sifat kepemimpinan dengan baik dan benar. …
Most leadership models start with trying to identify what great leaders do. In Follow the Leader, global speaker, consultant and leadership expert Emmanuel Gobillot answers a much more fundamental question to anyone wanting to become a great leader: 'what do great followers want?'. In this fast-paced and well-researched book, he identifies the key elements of leadership success and the proven p…
Until now, books addressing Halal issues have focused on helping Muslim consumers decide what to eat and what to avoid among products currently on the marketplace. There was no resource that the food industry could refer to that provided the guidelines necessary to meet the Halal requirements of Muslim consumers in the U.S. and abroad. Halal Food Production answers this need by summarizing t…
Reducing the emphasis on doing computations, this practical text thoroughly integrates Microsoft (R) Excel as a tool for analysis and presents statistical concepts in the context of the functional areas of business. The sixth edition focuses on making statistics even more relevant to the business world and builds on the book's hallmark feature of helping readers with the analysis of statistics.
Buku ”Pengaruh Beban Ledakan (Blast Load) Terhadap Perilaku Dinamik Pelat Lantai dan Pelat Atap Bangunan” disusun dengan tujuan agar pembaca dapat memahami perancangan pelat lantai dan pelat atap bangunan akibat beban ledakan. Buku ini memberikan ilustrasi yang cukup sederhana untuk merancang pelat lantai dan pelat atap bangunan. Berbagai jenis beban ledakan setempat dijelaskan secara rin…
Buku ini merupakan dokumen singkat atas sejarah Badan Pemeriksa Keuangan (BPK). Di Museum inilah sejarah BPK sebagai lembaga negara tersimpan. Museum BPK berada di Magelang. Dibuatnya buku ini sebagai representasi dari Museum sebagai dokumentasi, sumber informasi dan referensi mengenai BPK seara lengkap, dari awal dibentuk sampai dengan saat ini. Di dalam buku ini diceritakan juga mengenai perp…
Advertising & IMC: Principles and Practice presents the strategic use of communications to engage different types of consumers. Covering advertising, public relations, direct marketing, promotion, and more, Advertising & IMC uses examples of award-winning brand campaigns, contributions from experts, and enduring principles and practices to provide readers with a practical guide to executing int…