This edition examines entrepreneurship through an easy, four-step process that clearly outlines both the excitement and the difficulty of launching one's own business. Careful to identify failures as well as successes. This book is a straightforward guide to starting one's own business.
Transnational Management provides an integrated conceptual framework to guide students and instructors through the challenges facing today's multinational enterprises. Through text narrative and cases, the authors skilfully examine the development of strategy, organizational capabilities, and management roles and responsibilities for operating in the global economy. The key concepts are develop…
This new textbook provides comprehensive coverage of the key issues facing multinational corporations (MNCs) in their management of human resources across diverse national boundaries. It attempts to answer the question, "Can there be a uniform set of best human resource management (HRM) practices applicable across a spectrum of nations irrespective of cultural and institutional individualities?…
"Over the last two decades, companies doing business in East Asia have enjoyed the biggest boom period in the region's history - and also suffered years of fallout from the 1997 financial crisis. Now Asia is entering a new phase of growth that will create a competitive landscape unlike anything we've seen in the past - and where complacency is not an option. Winning in Asia addresses the major …
This book integrates theoretical advances and empirical data on Enterprise Governance in Information Technology (EGIT) with practical applications based on numerous case examples. The third revised edition of Enterprise Governance of Information Technology provides professionals and students with the most recent research advancements as well as an in-depth discussion of the recently-introduced …
For undergraduate and graduate International Business courses An effective balance between authoritative theory and meaningful practice. International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help students …
Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts, and practitioner and case-based approach. Students are more likely to read and reflect on the text, and are better po…
What are you waiting for? Whether you're dreaming about starting a business, learning about entrepreneurship, or on the brink of creating a new opportunity right now, don't wait. Open this book. Inside you will find everything you need.
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One of the most exciting developments in business today, Enterprise Resource Planning offers a wealth of opportunities for increased productivity by bringing a company's many different systems together into one large integrated system. To make sense of this new technology, Concepts in Enterprise Resource Planning examines enterprise software in general, rather than focusing on one particular pa…
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