Calculus hasn't changed, but your students have. Today's students have been raised on immediacy and the desire for relevance, and they come to calculus with varied mathematical backgrounds. Thomas' Calculus, Twelfth Edition, helps your students successfully generalize and apply the key ideas of calculus through clear and precise explanations, clean design, thoughtfully chosen examples, and supe…
For the undergraduate and graduate e-commerce course in any business discipline. The market-leading text for E-commerce. This comprehensive, market-leading text emphasizes the three major driving forces behind E-commerce technology change, business development, and social issues to provide a coherent conceptual framework for understanding the field.
The market-leading text for E-commerce. This comprehensive, market-leading text emphasises the three major driving forces behind E-commerce-technology change, business development, and social issues-to provide a coherent conceptual framework for understanding the field. The ninth edition features updates to the text, data, figures, and tables based on the latest marketing and business int…
For undergraduate and graduate Management Information Systems courses. This Global Edition has been edited to include enhancements making it more relevant to students outside the United States Laudon and Laudon continue to define the MIS course with their latest comprehensive text. Management Information Systems provides comprehensive and integrative coverage of essential new technologies,…
For undergraduate and graduate Management Information Systems courses. This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. Laudon and Laudon continue to define the MIS course with their latest comprehensive text. Management Information Syste…
Abstrak Belum Tersedia
Abstrak Belum Tersedia
The Handbook of Communication Ethics serves as a comprehensive guide to the study of communication and ethics. It brings together analyses and applications based on recognized ethical theories as well as those outside the traditional domain of ethics but which engage important questions of power, equality, and justice. The work herein encourages readers to make important connections between mat…
Pairing Fraser Seitel's unique, humorous voice with the most up-to-date case studies, interviews, news photos, and other techniques, the Practice of Public Relations is truly an "in-your-face" Public Relations textbook. The 11th edition continues the theme of giving readers the knowledge and skills they need to know to be successful in today's world of public relations -including heavy emphasis…
Abstrak Belum Tersedia
Learning the basic concepts through a business context, and with ample practice, is essential for building a solid foundation in managerial accounting. To help students achieve this goal, Managerial Accounting presents core concepts first, followed by an immediate explanation of the business implications the concept will have. MyAccountingLab, the text’s online homework system, then provides …
Buku yang telah direvisi atau disesuaikan sepenuhnya terhadap International Financial Reporting Standards (IFRS) ini merupakan Edisi Global dari buku Akuntansi Keuangan. Buku Akuntansi Keuangan ini akan membantu Anda memahami dan menguasai konsep-konsep kunci siklus akuntansi dengan segera demi meningkatkan keberhasilan dan retensi di kemudian hari. Buku ini juga lebih relevan bagi para mahasis…
Abstrak Belum Tersedia
The eighth edition of Design and Analysis of Experiments continues to provide extensive and in-depth information on engineering, business, and statistics-as well as informative ways to help readers design and analyze experiments for improving the quality, efficiency and performance of working systems. Furthermore, the text maintains its comprehensive coverage by including: new examples, exercis…
Topics include: Resources and Rents; Introduction to corporate strategy; Scale and scope with an industry; business strategy and industry analysis; diversified expansion; organizational limits to firm scope; managing multi business corporation; creating corporate advantage; corporate governance and corporate transformation: the dynamics of corporate strategy.
Montgomery and Runger's bestselling engineering statistics text provides a practical approach oriented to engineering as well as chemical and physical sciences. By providing unique problem sets that reflect realistic situations, students learn how the material will be relevant in their careers. With a focus on how statistical tools are integrated into the engineering problem-solving process, al…
Bodie, Kane, and Marcus’ Investments is the leading textbook for the graduate/MBA investments market. It is recognized as the best blend of practical and theoretical coverage, while maintaining an appropriate rigor and clear writing style. Its unifying theme is that security markets are nearly efficient, meaning that most securities are usually priced appropriately given their risk and return…
For undergraduate and graduate courses in Accounting Information Systems (AIS). A market-leading text with the most comprehensive, flexible coverage of AIS available. 'Accounting information systems' delivers the most comprehensive and flexible coverage of each major approach to teaching AIS, giving instructors the opportunity to reorder chapters and focus the material to suit their individual …
This market-leading text delivers the most comprehensive and flexible coverage of the our major approaches to teaching AIS, while allowing instructors the flexibility to reorder chapters and focus the material to suit their individual course needs. This new edition has been updated to cover all of the most recent developments in AIS and to show AIS has changed the roles of an accountant.
For undergraduate and graduate courses in AIS. This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. The market-leading book that delivers the most comprehensive and flexible coverage of the four major approaches to teaching AIS. Instructors c…