Books

How Customers Think: Essential Insights Into the Mind of The Market

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Abstrak Belum Tersedia

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Availability

Detail Information

Series Title

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Call Number

658.834 2 Zal h

Publisher

Boston : Harvard Business School Press., 2003

Collation

xxii, 323 p. : ill. ; 25 cm

Language

English

ISBN/ISSN

9781578518265

Classification

658.834 2

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Creative thinking
Consumer behavior -- Psychological aspects
Consumers -- Psychology
Marketing -- Psychological aspects

Specific Detail Info

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Statement of Responsibility

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