Books

International business: the challenges of globalization

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For courses in international business. Cultural focus helps students understand key concepts in international business International Business: The Challenges of Globalization uses the ever-present and salient subject of culture to present real-world examples and engaging features to bring international business to life and pique student interest. The 9th Edition uses a unique organizing framework that helps students to understand how the elements of international business are related and with a focus on employability skills, students understand how the concepts learned in this course will be

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Availability

Detail Information

Series Title

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Call Number

658.049 WIL i

Publisher

Harlow, UK : Pearson., 2020

Collation

443 pages : illustrations (colour), maps (colour) ; 28 cm

Language

English

ISBN/ISSN

9781292262253

Classification

658.049

Content Type

text

Media Type

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Carrier Type

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Edition

9th.ed

Subject(s)

International trade
International business enterprises

Specific Detail Info

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Statement of Responsibility

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Other version/related

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