Books

Business communication : developing leaders for a networked world

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Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts, and practitioner and case-based approach. Students are more likely to read and reflect on the text, and are better positioned to understand the essentials of efficient and effective business communication, thereby transforming them into leaders for a networked world.

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Availability

Detail Information

Series Title

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Call Number

658.45 Car b

Publisher

New York : McGraw-Hill., 2014

Collation

xxxvii, 548 pages : color illustrations ; 28 cm

Language

English

ISBN/ISSN

9780073403281

Classification

658.45

Content Type

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Media Type

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Carrier Type

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Edition

2nd ed

Subject(s)

Business communication.
Business enterprises -- Computer networks.
Business communication -- Computer network resourc

Specific Detail Info

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Statement of Responsibility

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Other version/related

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