Books

Media Handbook, The: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying

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Abstrak Belum Tersedia

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Availability

Detail Information

Series Title

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Call Number

659 Kat m

Publisher

New York : Routledge., 2010

Collation

xii, 212 p. : ill. ; 23 cm

Language

English

ISBN/ISSN

9780415873543

Classification

659

Content Type

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Media Type

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Carrier Type

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Edition

4th Ed

Subject(s)

Mass media and business
Advertising media planning
Marketing channels.

Specific Detail Info

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Statement of Responsibility

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