Digital Marketing Strategy: An Integrated Approach To Online Marketing 3rd. ed

Digital Marketing Strategy is a global bestseller, and a one-stop guide to structuring and building a more strategic approach to digital marketing. Now fully updated, this third edition covers the integration of AI in marketing, e-commerce, marketing automation, affiliate marketing and how to use digital analytical tools, plus new strategies for the latest cookie changes and privacy protection.…

Why nations fail : the origins of power, prosperity and poverty

Is it culture, the weather, geography? Perhaps ignorance of what the right policies are? Simply, no. None of these factors is either definitive or destiny. Otherwise, how to explain why Botswana has become one of the fastest growing countries in the world, while other African nations, such as Zimbabwe, the Congo, and Sierra Leone, are mired in poverty and violence? Daron Acemoglu and James Ro…

Democracy take-off ? The B.J. Habibie period

This is the first book that offers a comprehensive analysis of the Habibie presidency. Comprising a collection of writings by experts from Indonesia and overseas, as well as by some people who have known Habibie well, this book provides divergent views on Habibie - the man and his important legacy. Though still far from perfect, Indonesia is now well-recognized as the world's third largest demo…

Pemahaman Hukum Bisnis bagi Pengusaha

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Marketing Management

The world of marketing is changing every day and in order for you to have a competitive edge, you need a text that reflects the best and most recent marketing theory and practices. Marketing Management collectively uses a managerial orientation, an analytical approach, a multidisciplinary perspective, universal applications, and balanced coverage to distinguish it from all other marketing manag…

Tak Perlu Ratu Adil: Kumpulan Esai tentang Politik, Demokrasi, dan Anak Muda

EDBERT GANI adalah salah satu pemikir muda Indonesia yang saat ini berdiri di garis terdepan. Buku ini adalah buktinya. Dengan argumenyang tersusun dan tajam serta dengan pengetahuan mendalam, dia mengulas banyak hal, termasuk jiwa dan arus politik kaum muda kita sekarang. Dia tidak ragu berpendapat, bahkan mengkritik atau memuji Presiden Jokowi. Buku ini adalah buku Edbert Gani yang pertama. K…

Pergi

Sebuah kisah tentang menemukan tujuan, ke mana hendak pergi, melalui kenangan demi kenangan masa lalu, pertarungan hidup-mati, untuk memutuskan ke mana langkah kaki akan dibawa. Kata “PERGI” dikatakan jika saah seorang akan menuju ke suatu tempat, atau bisa jadi menjadi menjadi suatu tujuan hidup seseorang. Menetukan akan kemana setelah ini itu tidaklah mudah, apalagi itu berhubungan den…

Dinamika Pelat Perkerasan Kaku Jalan Raya

Buku Dinamika Pelat Perkerasan Kaku Jalan Raya disusun dengan tujuan agar para pembaca dapat memahami perancangan pelat perkerasan kaku jalan raya secara dinamik. Perancangan perkerasan kaku jalan raya secara dinamik sangat berbeda dengan perancangan secara statik dimana untuk masalah dinamik beban-beban yang bekerja di atas pelat perkerasan kaku merupakan fungsi waktu (temporal function). Agar…

Managing innovation: integrating technological, market and organizational change

Now in its seventh edition, Managing Innovation: Integrating Technological, Market and Organizational Change enables graduate and undergraduate students to develop the unique skill set and the foundational knowledge required to successfully manage innovation, technology, and new product development. This bestselling text has been fully updated with new data, new methods, and new concepts while …

Teaching entrepreneurship : a practice-based approach

Teaching Entrepreneurship advocates teaching entrepreneurship using a portfolio of practices, including play, empathy, creation, experimentation, and reflection. Together these practices help students develop the competency to think and act entrepreneurially in order to create, find, and exploit opportunities of all kinds in a continuously changing and uncertain world. Offering a set of 42 exer…

Accounting information systems

Accounting Information Systems delivers the most unprecedented coverage of each major approach to teaching AIS, giving instructors the opportunity to reorder chapters and focus the material to suit their individual course needs. The 15th Edition, Global Edition covers all of the most recent updates in AIS, including how developments in IT affect business processes and controls, the effect of re…

Statistics for Business and Economics

Discover how statistical information impacts decisions in today’s business world as Anderson/Sweeney/Williams/Camm/Cochran/Fry/Ohlmann's leading STATISTICS FOR BUSINESS AND ECONOMICS, 14th Edition, Metric Edition, connects concepts in each chapter to real-world practice. This edition delivers sound statistical methodology, a proven problem-scenario approach and meaningful applications that re…

Santai tapi serius menulis karya ilmiah cara produktif dan kreatif menulis ka…

Hati-Hati! Jangan Mau Membaca buku ini jika kita belum mempunyai niat dan minat untuk menulis karya ilmiah. Apalagi bagi orang yang masih berpikir serius terhadap proses penulisan ilmiah, maka buku ini akan menjadi penghambat nomor satu di dalam mengubah cara pandang. Sebab, menulis karya ilmiah itu bukan persoalan serius dan berat, tetapi sejauh mana kita dapat berpikir santai tapi serius u…

Analisis jalur (path analysis) : teori dan aplikasi dalam riset bisnis

Edition

-

ISBN/ISSN

9789790980600

Collation

x,134 hlm. : ilus. ; 24 cm.

Series Title

-

Call Number

650.1072 PAR a

Astra: On becoming pride of the nation

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Tipu muslihat menghapus BLBI fakta sejarah

Edition

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ISBN/ISSN

9789799663320

Collation

xi, 216 hlm. ; 22 cm.

Series Title

-

Call Number

364.14 TIP

BSI Beyond success inspiration

Edition

-

ISBN/ISSN

9786029498936

Collation

xvii, 249 hlm. ; 21 cm.

Series Title

-

Call Number

650.1 PRA b

Konsep Elektronik Commerce (E-Commerce) dan Elektronik Business (E-Business):…

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Pengembangan dan Desain Sistem Informasi dan Teknologi Informasi

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Contoh Soal-Soal Statistik Sederhana

Edition

-

ISBN/ISSN

9786027523845

Collation

iv, 346 hal ; ilus : 21 cm

Series Title

-

Call Number

519.5 SAR c