Global marketing: foreign entry, local marketing, & global management

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Global marketing: foreign entry, local marketing, & global management

Johny K. Johansson.

Statement of Responsibility

Author(s)

Johansson, Johny K. - Personal Name

Edition

5th ed.

Call Number

ISBN/ISSN

9780071274937

Subject(s)

Classification

HF1416 .J63 2009

Series Title

GMD

print

Language

Publisher

McGraw-Hill Irwin

Publishing Year

c2009

Publishing Place

mau

Collation

xix, 662 p. : ill. ; 29 cm.

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