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Brand is Like a Donut

Brand is Like a Donut

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity

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Strategic brand management: building, measuring, and managing brand equity

Strategic brand management: building, measuring, and managing brand equity

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity

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Brand new justice : how branding places and products can help the developing world

Brand new justice : how branding places and products can help the developing world

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The global brand: how to create and develop lasting brand value in the world market

The global brand: how to create and develop lasting brand value in the world market

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Globalization, culture and branding : how to leverage cultural equity for building iconic brands in the era of globalization

Globalization, culture and branding : how to leverage cultural equity for building iconic brands in the era of globalization

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Best Practice Case In Branding : Lessons from the World's Strongest Brands

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IMC, The Next Generation: Five Steps for Delivering Value and Measuring Financial Returns

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Think IMC: Efektivitas Komunikasi untuk Menciptakan Loyalitas Merek dan Laba Perusahaan

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Corporate Brand, The

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Brands

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How Brands Become Icons: The Principles of Cultural Branding

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Corporate Branding: Purpose / Ppeople / Process: Towards the Second Wave of Corporate Branding

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Brand Management & Strategy

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Clueless in Advertising

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