APA Style

Torelli, Carlos J.. (2013). Globalization, culture and branding : how to leverage cultural equity for building iconic brands in the era of globalization . New York City: Palgrave Macmillan.

Chicago Style

Torelli, Carlos J.. Globalization, culture and branding : how to leverage cultural equity for building iconic brands in the era of globalization. New York City: Palgrave Macmillan, 2013. e-Book.

MLA Style

Torelli, Carlos J.. Globalization, culture and branding : how to leverage cultural equity for building iconic brands in the era of globalization. New York City: Palgrave Macmillan, 2013. e-Book.

Turabian Style

Torelli, Carlos J.. Globalization, culture and branding : how to leverage cultural equity for building iconic brands in the era of globalization. New York City: Palgrave Macmillan, 2013. e-Book.