APA Style

Paharia, Rajat. (2013). Loyalty 3.0 : how big data and gamification are revolutionizing customer and employee engagement . New York: McGraw-Hill.

Chicago Style

Paharia, Rajat. Loyalty 3.0 : how big data and gamification are revolutionizing customer and employee engagement. New York: McGraw-Hill, 2013. Books.

MLA Style

Paharia, Rajat. Loyalty 3.0 : how big data and gamification are revolutionizing customer and employee engagement. New York: McGraw-Hill, 2013. Books.

Turabian Style

Paharia, Rajat. Loyalty 3.0 : how big data and gamification are revolutionizing customer and employee engagement. New York: McGraw-Hill, 2013. Books.