APA Style

Clow, Kenneth E., Baack, Donald. (2010). Integrated Advertising, Promotion and Marketing Communications (4th Ed). Boston: Pearson.

Chicago Style

Clow, Kenneth E., Baack, Donald. Integrated Advertising, Promotion and Marketing Communications. 4th Ed Boston: Pearson, 2010. Books.

MLA Style

Clow, Kenneth E., Baack, Donald. Integrated Advertising, Promotion and Marketing Communications. 4th Ed Boston: Pearson, 2010. Books.

Turabian Style

Clow, Kenneth E., Baack, Donald. Integrated Advertising, Promotion and Marketing Communications. 4th Ed Boston: Pearson, 2010. Books.