APA Style

Katz, Helen E.. (2010). Media Handbook, The: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (4th Ed). New York: Routledge.

Chicago Style

Katz, Helen E.. Media Handbook, The: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying. 4th Ed New York: Routledge, 2010. Books.

MLA Style

Katz, Helen E.. Media Handbook, The: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying. 4th Ed New York: Routledge, 2010. Books.

Turabian Style

Katz, Helen E.. Media Handbook, The: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying. 4th Ed New York: Routledge, 2010. Books.