APA Style
Wiersema, F, D, (, D. (2001).
The new market leaders: who's winning and how in the battle for customers .
New York:
Free Press.
MLA Style
Wiersema, Frederik, D., (Frederik, Derk).
"The new market leaders: who's winning and how in the battle for customers".
New York:
Free Press,
2001.
Books.