APA Style
Belch, G, E, (, E., Belch, M, A. (2024).
Advertising and promotion: an integrated marketing communications perspective (13th.ed) (13th.ed).
New York:
McGraw - Hill.
MLA Style
Belch, George, E., (George, Edward),., Belch, Michael, A.,.
"Advertising and promotion: an integrated marketing communications perspective (13th.ed)".
13th.ed
New York:
McGraw - Hill,
2024.
Books.