APA Style
Aaker, David A, Batra, Rajeev, Myers, John G. (1992).
Advertising management (4th ed).
Englewood Cliffs, N.J:
Prentice Hall.
Chicago Style
Aaker, David A, Batra, Rajeev, Myers, John G.
Advertising management.
4th ed
Englewood Cliffs, N.J:
Prentice Hall,
1992.
Books.
MLA Style
Aaker, David A, Batra, Rajeev, Myers, John G.
Advertising management.
4th ed
Englewood Cliffs, N.J:
Prentice Hall,
1992.
Books.
Turabian Style
Aaker, David A, Batra, Rajeev, Myers, John G.
Advertising management.
4th ed
Englewood Cliffs, N.J:
Prentice Hall,
1992.
Books.