APA Style

Kerin, Roger A., Hartley, Steven William, Rudelius, William. (2013). Marketing (11th. Ed.). New York: McGraw-Hill Irwin.

Chicago Style

Kerin, Roger A., Hartley, Steven William, Rudelius, William. Marketing. 11th. Ed. New York: McGraw-Hill Irwin, 2013. Books.

MLA Style

Kerin, Roger A., Hartley, Steven William, Rudelius, William. Marketing. 11th. Ed. New York: McGraw-Hill Irwin, 2013. Books.

Turabian Style

Kerin, Roger A., Hartley, Steven William, Rudelius, William. Marketing. 11th. Ed. New York: McGraw-Hill Irwin, 2013. Books.