APA Style
Walker, O, C., Mullins, J, W. (2013).
Marketing Management: A Strategic Decision - Making Approach (8th Ed).
Boston:
McGraw-Hill Irwin.
MLA Style
Walker, Orville, C.., Mullins, John, Walker.
"Marketing Management: A Strategic Decision - Making Approach".
8th Ed
Boston:
McGraw-Hill Irwin,
2013.
Books.